“90s Art School”, a new experimental art project from Matthew Atkatz, plucks bygone photos from old shoeboxes and gives them a digital yet unpretentious revival.
Read MoreStrand Studio Reenergizes Ollie, Which Reenergizes Your Furry Companions
Click here for intelligent branding, creative process insights, and adorable dog actors. Lacey Waterman discusses Strand Studio’s complete rebrand of Ollie.
Read MoreThe Netflix Marquee Doesn’t Promote Its Releases. It Promotes the Conversation.
At the start of October, Netflix took the tried-and-true approach of larger-than-life advertising and subverted it beautifully. With messages updated weekly, Netflix’s new billboard mixes the wit that the company’s celebrated Twitter is known for with the nostalgic aesthetic of a cinema marquee.
Read More7 Ways That Creatives Fought Against Racism in Advertising in 2020
The fact is that while most companies have struggled to change and make a difference, many professionals are getting tired of waiting for change. In response, they have created side projects to question and confront the status-quo on their own. Here are seven ways that some of them got the industry's attention.
Read MoreElection Week 2020 Got You Stressed? Take a "Momentary Lapse" with Soothing Streams from Compelling Artists
After seeing the effect this election was having on their friends, the trio enlisted a fleet of more than 15 artists to create 1-2 minute loops of “chillness”. The Momentary Lapse website simply asks you to hit a button when you “Need A Break” from the brain-bending and demoralizing noise.
Read MoreDuality Derby: A Dark Igloo Film for 2020
Dark Igloo took the term “passion project” to a new level by self-funding the film, designing the cars and race uniforms, writing and performing the soundtrack, flipping 50+ logos, and crashing the cars.
Read MoreRed Wing & Droga5 Rally More than 50 Brands to Advertise Jobs Not Sales This Labor Day
American shoe company Red Wing and ad agency Droga5 have launched a Labor Day initiative to help the 25 million Americans currently suffering from unemployment. With #LaborDayOn, Red Wing and Droga5 aim to rightfully shift the focus back to the workers and away from the discounts now synonymous with the holiday.
Read MoreHow the Spot of the Summer Spliced Together: A Conversation with the Creatives from Nike, W+K, A52, and JOINT
How did it all come together, in the middle of a pandemic no less? We caught up with the creatives from Nike, W+K, A52 and JOINT to help piece together the behind-the-scenes process that went into making the ad of the summer.
Read MoreShe’s Going to Tokyo Celebrates 10 Female Olympians in the Wake of Postponement, Lockdown, & Dreams on Hold
The Olympics were postponed until 2021. For the athletes competing, this delay presents a monumental challenge and gut punch. With many countries in various stages of lockdown, it’s become a creative challenge in resourcefulness for these athletes. She’s Going to Tokyo holds a torch to “how the strongest, most disciplined women among us are living right now so that perhaps the rest of us can learn some lessons.”
Read MoreEverybody Worries: A Jon Burgerman Picture Book for Children Worried About Coronavirus
“I think we might not acknowledge that small children worry as much as they do. Without a means of expressing their anxieties, the stress can manifest and have adverse effects.”
Read MoreNeed to Remind a Non-Social-Distancer? ClearTheAirDrop Lets Typography & GIFs of Glenn Close & Sting Do the Talking
Concepted and created by 18 WNW Members across the country, ClearTheAirDrop is a collection of messages for non-social-distancers, delivered safely and non-confrontationally via iPhone AirDrop. This project lets posters with large beautiful type and artistic GIFs of Glenn Close and Sting do the talking.
Read MoreFor World Autism Awareness Week, an Autistic 8-Year-Old Voice Is Broadcasting Infinite “I Love You’s”
I Love You Infinity" is an autism awareness campaign by copywriter Lisa Berenson (Facebook) and her son William, in partnership with designer Oriana Gaeta (RGA) and Good Praxis Coop. The project is inspired by the unique, mathematical way William expresses his love by counting ‘I love yous’.
Read MoreItalian Artist Community Organizes a COVID-19 Art Auction for the Italian Red Cross
The project, titled COVID Uncovered, rallied twenty famous Italian artists to participate in a life drawing session via Skype. Two models were wearing all sorts of face protections seen in Italy lately: different types of surgical masks, as well as scarves and gas masks. The resulting drawings and sketches are now on auction online, with bids being donated to the Italian Red Cross.
Read MoreWhat to Look for in the Best Illustrator Portfolios
To make an impact, sometimes you need more than words on a page. Fortunately, framing ideas in a visual context is what good illustrators do best. When hiring an illustrator, there's far from a shortage of talent. For hirers, this can be both a gift and a curse. Often, it's more about aligning the illustrator’s aesthetic with your goals than it is determining who is truly the best.
Read MoreThe Best Hiring Platforms for Niche Industry Professionals
Identifying the right match for a specific position at your company can sometimes feel like trying to find a needle in a haystack. It may take some creativity in developing a well-rounded recruiting process that includes exposure on smaller, niche sites rather than just the large, well-known job boards.
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